Ticket for Serena Williams US Open match will cost you as much as $48K
A first-rate seat at what might be tennis legend Serena Williams’ ultimate match Friday night time prices about as a lot as a 12 months’s wage for the typical American.
Williams, the 40-year-old winner of 23 grand slam tennis tournaments who’s extensively thought to be the best feminine participant within the Open period, is scheduled to face Australian upstart Ajla Tomljanovic within the third spherical of the US Open at Arthur Ashe Stadium in Flushing, Queens.
A look at the secondary-market ticket exchange StubHub reveals {that a} seat to the sold-out occasion in Part 101, which presents an “unrestricted view” of the court docket, will set one again $48,500.
A extra cost-conscious possibility for these wanting to see Williams may pay $9,600 for a ticket to observe Serena and sister Venus play their first spherical doubles match in opposition to Lucie Hradecka and Linda Noskova of the Czech Republic on Thursday night.
The demand to observe Serena Williams, who superior to the third spherical on Wednesday night time when she disposed of No. 2 seed Anett Kontaveit of Estonia 7-6, 2-6, 6-2, is sending ticket costs sky excessive.
Adam Budelli, a spokesperson for StubHub, stated that ticket costs elevated some 75% for Wednesday night time’s session from Monday night time, when Serena Williams gained her first-round match.
A year-over-year comparability finds that tickets for Wednesday night time’s session price 300% extra, according to Front Office Sports.
General, ticket gross sales for the second spherical of the US Open have soared 50% in comparison with final 12 months, one other byproduct of what tennis observers are calling the “Serena Impact.”
The US Tennis Affiliation informed Fox Enterprise Community that the typical value of tickets on the resale market has surged 68% this 12 months.
Match organizers are salivating at a possible finals look by Serena Williams, who has indicated that this might be her ultimate tennis match. The value for this 12 months’s ladies’s ultimate jumped from $768 to $1,289, a 37% markup, in accordance with the USTA.
“Ticket gross sales are extremely robust,” Danny Zausner, the USTA’s chief working officer, told Fox Business.
“This 12 months, we’re on monitor to interrupt the document for 2019, and that was earlier than Serena’s announcement that it might be her final Grand Slam match.”
The “Serena Impact” can also be paying off large dividends for ESPN, which owns unique rights to broadcast the US Open nationwide.
Her Monday night time opening-round match in opposition to Montenegrin Danka Kovinić attracted 3.2 million viewers who tuned in to ESPN. The community’s digital properties generated an viewers of two million distinctive customers, making it probably the most watched US Open first spherical ever.
